With a foundation as a licensed pharmacist, and at the helm of Ardens Medical Center’s brand and business development, I lead the strategic vision that positions us as the UAE’s premier destination for mental health and addiction care. My work spans high-impact marketing, elite PR engagement, and brand partnerships that align with our mission of excellence and discretion. I craft and execute growth strategies that elevate visibility, trust, and institutional value, locally and globally.

Simultaneously, I continue to oversee the full spectrum of patient experience, embedding a culture of compassion, service precision, and continuous improvement. From executive-level collaborations to frontline protocols, I ensure every touchpoint reflects the caliber of care our brand promises.